Archives for the month of: April, 2013

A week after the Boston Marathon bombings, questions emerged about why authorities didn’t take more interest in the suspects based on their social media posts and their alleged visit to a terror-related website.

Whether your company is just starting to dabble in social media or has a strong strategy it has been implementing for a while, you may want to know how other companies are navigating the social Web. Read more:


Despite growth in small business appreciation for social media and rapid increase in belief in its effectiveness, small business are still unclear on how to leverage these new channels.

“More than half (54 percent) chose social media marketing as the marketing activity they need the most help with, which might explain why their frequency of use with social media is not where it needs to be.”

Tickr can help answer this need. With a straightforward GUI and easy-to-read interface, Ticker provides businesses with effective monitoring of all social networks.
Victor J. Blue for The New York Times

Victor J. Blue for The New York Times

SHOULD SOCIAL MEDIA ACTIVITY COST YOU YOUR JOB?  Tickr enables you to monitor external comments as well as activity on company-owned social accounts. The question then becomes: what crosses the line in terms of employee behavior? This excellent New York times discussion covers the bases: